2 of 4 Heather Reid Photography (Summer 2002) Client Heather Reid Photography Description Letterhead, envelope, business card, label, brochure and self-promotional postcard Programs Illustrator & Photoshop Role Design & Production Method of production Business set and postcard printed offset Concept Logo for an interior photographer who desired a logo that didn’t necessarily say “photographer.” The curving symbol is made form her initials “HR,” and hints at photography by having her name bracketing the symbol like a viewfinder). Interior design is alluded to by the vase-like shape of the symbol. The postcard is presented as if it were a photo, in a easel frame folded out of a letter-sized piece of paper.